Title: Digital Media Manager
Location: Stephens College, Office of Marketing & Communications, Columbia, Mo.
Description: The Digital Media Manager position involves working with internal and external constituencies, primarily in conjunction with the Admissions and Philanthropy offices to implement recruitment and fundraising communications. The candidate will work closely with the Marketing Strategist to implement and analyze online marketing strategies and work on initiatives across web, mobile, email and social media.
Responsibilities: Reports to the VP and is responsible for developing and implementing the digital aspects of the college’s marketing initiatives. The Digital Media Manager will use expertise in digital communications to ensure the college’s strategic goals are supported by effective tactics; create and maintain content on the college’s website, with backend support from the IT department; improve Search Engine Optimization and online ad campaigns; actively manage the college’s social media presence; develop strong and compelling content for the college’s digital communication programs; identify and implement new trends in digital media, marketing and technology; and perform ongoing measurement and evaluation of the ROI of digital initiatives.
Qualifications: A bachelor’s degree in interactive marketing communications or related field, or professional equivalent, is required. Experience with HTML/CSS and Adobe Creative Suite required. Higher education or agency background preferred. Candidates must have experience in digital communication and analysis, including interactive marketing, strategy development and Google analytics; proven results-driven approach; and thorough understanding of current trends and communication tools.
The successful candidate must be highly organized, self-motivated and detail-oriented; a problem-solver able to handle multiple projects on deadline; a team builder with mature judgment; and a strong written and visual communicator.
To apply: Submit cover letter, resume, references & samples of work to: firstname.lastname@example.org or Human Resource Office, 1200 E. Broadway, Columbia MO 65215 and complete a Stephens College application.
Applications accepted until position is filled. EOE. A diverse community on campus is valued.
Stephens College, founded in 1833, is the nation’s second-oldest women’s college and is located in the nationally recognized college town of Columbia, Mo. Ranked #29 in U.S. News’ Best Regional Colleges in the Midwest, Stephens enrolls approximately 1,000 students online and on campus.